Category Archives: Digital Marketing

How to Market to Millennials… it’s not with Superbowl Ads

Superbowl ads aren’t what they used to be. Advertisers still put a ton of money into these ad slots ($5 million), but as consumer behavior changes, so do their perceptions of these ads. Millennials are the big market now. Just look at who played the halftime show, Justin Timberlake. If there wasn’t a more perfect…

no comments
Add a comment...

Your email is never published or shared. Required fields are marked *

You Need an Email List (Here are 4 Reasons Why)

Email and email newsletters have been around for years. But, email is not dead y’all. Even though social media may seem to have taken over, it is imperative that your business continues to have an email list, and that you spend some energy growing and sustaining that list. You may be wondering… good grief, why…

no comments
Add a comment...

Your email is never published or shared. Required fields are marked *

Choosing the Best Social Media Platforms for Your Business

Having a strong and active social media presence is vital to the growth of your business in this digital age. But with so many platforms, the main ones being Facebook, Twitter, Instagram, Pinterest, YouTube and LinkedIn, how do you know which ones to be on and how do you keep up with it all? This…

Add a comment...

Your email is never published or shared. Required fields are marked *

5 Tips For Creating Content That Will Convert

We all want to make more money. Luckily for us, the goal of content marketing is to make money. It can be disguised it as brand building, SEO and lead generation, but the end goal is conversion. This is the third post in the series: 5 Essential Digital Marketing tips, sign up for the newsletter…

Add a comment...

Your email is never published or shared. Required fields are marked *

Define Your Target Audience

Finding and defining your target audience is like knowing where the bullseye is when playing a game of darts. Once you know what you are aiming for, you won’t be throwing those darts blindly (wildly?) at a wall, hoping to hit something. You will have a clear target and can practice over and over again…

Add a comment...

Your email is never published or shared. Required fields are marked *

5 Essential Digital Marketing Tips to Jump Start Your Year

Is your marketing driving you crazy? If your answer is yes… you’re not alone. I’ve compiled a short list of 5 essential digital marketing tips to kick your 2018 off on the right track. This is the first post in a series that will go into detail for each tip. Make sure to come back…

Add a comment...

Your email is never published or shared. Required fields are marked *

Easy Steps To Creating an Editorial Content Calendar

One thing that many business owners ask is: How do I grow my business online? There are many parts to this answer, but the first place to start is to create content for your website. This will help with two things: 1. Grow organic SEO with consistently updated content 2. Provides content to push out…

no comments
Add a comment...

Your email is never published or shared. Required fields are marked *

Is Cyber Monday Dead?

For marketers, the holiday season is when we gear up and see if the fruits of our labor for the past few months have paid off. Paying off with the biggest shopping days (and season) of the year. Black Friday and Cyber Monday immediately come to mind. But, here are a few reasons these days…

no comments
Add a comment...

Your email is never published or shared. Required fields are marked *